1 / 2Twist Museum
📍 London, Greater London
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A mind-bending museum on Oxford Street where families can play with perception through interactive illusions, immersive rooms and hands-on exhibits combining art and science.
🏆 Funzaroo Verdict
Best for multigenerational families where the challenge is finding one activity that genuinely engages both an 11-year-old and an 80-year-old simultaneously. Reviewers confirm this pulls off that balance. Allow at least 90 minutes to work through all exhibits properly.
ℹ️ What to Know Before You Go
💬 What Families Are Saying
View all reviews →5,748 Google reviews
G Reviews from Google
Tamara Alladice
8 months ago
“Twist Museum is a really fun place to visit. It’s great for kids, and there are lots of interesting illusions and interactive things to try. You can spend quite a long time in there exploring and taking pictures. Definitely a good place for a family day out.”
Lou
8 months ago
“Really great place to spend time with kids and also for adults. Awesome optical illusions and interesting facts. We spend over 1,5 hours inside taking great images and read cool facts. Great fam time.”
madeline green
8 months ago
“Really fun activity to try in London - my son aged 11 and my father (aged 80 with a mobility scooter) both really enjoyed it and the photo opportunities are awesome! I would say that they shouldnt allow so many people in for each booking - often my father could not get a good view of exhibits, as there were so many children and families that we had to queue to see the optical illusions. I do think the price was a little high also, but other than that it was a really wonderful thing to do. All but two of the exhibits are wheelchair accessable, and there are large lifts and doorways for easy access.”
📊 Commonly mentioned in Google reviews
Based on Google review tagsIllusions
711 reviews
Friendly staff
469 reviews
Museum
195 reviews
Interactive exhibits
175 reviews
Photo opportunities
163 reviews
Overview
Twist Museum turns the science of how we see the world into a hands-on experience, with more than 80 interactive exhibits spread across a series of interconnected zones. Families can experiment with colour, reflections, perspective and optical illusions, with plenty of opportunities to step inside the exhibits rather than simply look at them.
The experience blends art with science and explores how the brain interprets what our eyes see, so children can have fun trying to work out what's happening while adults are likely to find themselves just as easily fooled. Expect colour-changing spaces, mirror illusions, perception experiments and plenty of unusual photo opportunities along the way.
